A consistently solid and reliable logistics service – one that has become integral to maintaining a strong brand reputation – sits at the heart of a decades-long relationship between Guyhirn-based Bretts Transport and one of its longest-standing partners, Conserve Italia.
The partnership spans more than 30 years, during which Bretts has supported Conserve Italia’s continued expansion. The Italian agri-food cooperative is one of Europe’s leading producers of preserved fruit and vegetables and represents more than 14,000 Italian farmers whose crops supply well-known products such as juices, purées, canned tomatoes and syrups. Its portfolio includes major European brands with strong UK presence, including Cirio and Valfrutta.
Nicola Zannoni, Supply Chain Director and Client Relations at Conserve Italia, said Bretts’ strong values, combined with consistently high service quality, had been fundamental to the longevity of the relationship.
He said: “When goods are handled with care and delivered properly it reflects strongly on our brand. Whether our products are being delivered into a supermarket or just-in-time it is really important to us that each and every one of our customers receives the service they pay for.”
Having worked with Bretts for more than 20 years, Nicola says it was one of the first supplier relationships he forged-and one that has grown alongside the cooperative’s own development. In the last 15 years alone, delivery volumes have doubled, something Nicola credits in large part to Bretts’ reliability and flexibility.
He said: “I remember the first time I ever visited Bretts’ premises. Over the following years it was interesting to see how the company continued to evolve – how their warehouses were growing and the improvements they were making.
“This reflection of their success mirrored our own fantastic growth.
“In 2010 Bretts was delivering 11,000 pallets for us and today they deliver between 20,000 and 25,000. And their flexible service means they can manage all sorts of deliveries for us – whether an Amazon or Costco, a Tesco or Morrison’s, or a BFS, 3663 or Country Range, or simply just-in-time delivery for Hello Fresh.
“Anything from a full truck to just two or three pallets is within their capabilities which is excellent as it is just the sort of flexibility we require.”
