Victoria Plum invests in new Toyota forklift fleet

Online bathroom retailer Victoria Plum has optimised its intralogistics processes by investing in a new fleet of more than 50 electric-powered Toyota lift trucks.

Including state-of-the-art reach and counterbalance models as well as powered pallet trucks and order pickers, the trucks will be deployed at the company’s 277,000 sq ft distribution centre in Doncaster.

During extensive trials Victoria Plum looked for equipment that would cut running costs, improve fleet utilisation and, most importantly, achieve high levels of safety and lift truck operator comfort.

Victoria Plum’s Operations Director, Andy Svenson, said, “As a business, Victoria Plum is fully committed to keeping its workers and the workplace safe.

“We have implemented various programmes aimed at preventing accidents, encouraging safe behaviour and promoting wellbeing amongst our staff. Forklift truck safety is therefore a priority across our Doncaster distribution centre.”

The new forklift fleet will be supplied on a contract rental agreement that includes service and maintenance support.

In addition, regular review meetings will be held to consider any improvements to processes or changes to the make-up of the fleet as well as the way trucks are deployed at the Doncaster site. This will highlight any aspects of Victoria Plum’s materials handling operation that could be further enhanced.

Data for each review will be provided by Toyota’s I_Site technology, which is a feature of Victoria Plum’s new machines.

I_Site is designed to optimise the performance of every size and type of forklift fleet. The technology enables trucks to become communications devices capable of transmitting valuable data regarding a forklift’s performance to a central information hub. If required, I_Site can also provide data on a truck operator’s efficiency.

Receiving this data from connected vehicles will give Victoria Plum’s distribution centre management team a better understanding of their intralogistics operation and the power to take more control over it.

As part of the agreement, Toyota will supply a battery changing station along with spare batteries and a battery management system to ensure that the fleet consistently delivers the most energy efficient and productive performance levels.

Andy Svenson added, “Establishing a robust forklift battery management regime will prolong battery lifetimes and help us avoid the cost of buying additional batteries during the contract period.”

Toyota’s Marc Nicholson commented: “Victoria Plum recorded a record 46 per cent increase in sales to £103m for the year to February 2021 and the business continues to expand at pace.

“In order to manage this rapid growth an efficient materials handling fleet is essential, so we are delighted that Victoria Plum has chosen Toyota as its trusted partner.”

 

Media contact

Rebecca Morpeth Spayne,
Editor, International Trade Magazine
Tel: +44 (0) 1622 823 922
Email: editor@logistics-buyer.com

About Logistics Buyer

International Logistics Buyer is the leading authority in global logistics and supply chain content, delivering expert news, in depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the logistics sector.

To submit an article, or for sponsorship opportunities, please contact our team below.

Chris Lingham image - Fire Buyer

Chris Lingham

Group Sales Manager

Afua Akoto picture - Fire Buyer

Afua Akoto

Marketing Manager

Read the Latest Issue

Logistics Buyer Magazine Mockup

Follow us on LinkedIn

Follow us on LinkedIn

Click Here

Advertise here

Reach decision makers and amplify your marketing

Advertise here

Click Here

Related News

New ESG team will drive Toyota’s sustainability plans

As part of its ongoing commitment to sustainability Toyota Material Handling Europe has announced the creation…

Pioneering technologies for integrated intralogistics

With exceptional technological approaches, Ferag is opening up the prospect of fully integrated intralogistics…
Toyota

Toyota’s brand-new warehouse trucks

Toyota Material Handling is launching the next generation of stand-in powered pallet and stacker trucks, designed for…
Toyota

Toyota updates and extends its VNA range

Toyota is launching two new VNA truck models: the newest models in the series, offering high-standards of quality and…
Safer

Learn about safer logistics at seminar

The Safer Logistics Theatre will be an expert-led, free-to-attend seminar programme featuring a range of high profile speakers who will
Burton

Fuel price rise fears prompt forklift switch

Burton Roofing Merchants – a supplier of roofing materials to both the construction trade and the public – is replacing the
pallet truck

Lithium-ion powered pallet truck

Introducing the materials handling industry’s first-ever purpose-designed lithium-ion powered pallet truck (PPT) – the 1600kg capacity Toyota
Toyota

Efficiency gains with Toyota forklifts

Toyota Material Handling UK has helped the snack producer, Burts Snacks, to reduce intralogistics costs and achieve significant handling
electric

Toyota’s new electric counterbalance range

Toyota Material Handling UK has launched a new range of electric counterbalance forklifts .Designed for both indoor and heavy-duty outdoor
Scroll to Top